As the populations of developed countries get older, how can the creative industry rise to the challenge? The Design Museum’s NEW OLD exhibition sets out the issues and invited six design groups to create concepts addressing some of the key aspects of improving life as we get older
How creativity is transforming what it means to age
For the Design Museum’s NEW OLD show, CR challenged two ad agencies to market the idea of ageing as something positive. Here, we feature their responses
“Everyone’s instinct was that if you could find out [people’s] age and gender data, that’s fantastic. But what we learned is: it’s almost useless. [What matters is] not who they are in a superficial sense – like gender, age, or geography. It’s not even what they tell you. It’s what they do.” Todd Yellin, VP […]
For three years now the AXA PPP Health Tech & You Awards have celebrated innovations in health tech; technology developments that help us live better and could change the way we think about healthcare. This year’s awards were announced last week, in a ceremony at London’s Design Museum and included apparel that improves the senses and a video game for seniors.
The latest book from Hall of Femmes focuses on the work of US designer, Barbara Stauffacher Solomon. In this extract, she discusses her long career and how the development of ‘supergraphics’ enabled her work on a big, bold Californian scale
Everyone needs a will and everyone deserves to fully understand such an important document. That’s why making a digital service accessible to everyone matters, says the Co-op’s Becky Arrowsmith
Making a will can be a confusing process. Content Designer Joanne Schofield explains how the Co-op is trying to make things simpler and easier for its members using research and appropriate design
TAONR has launched an ‘intergenerational’ crowd-sourcing platform in an attempt to foster ideas for social innovation, develop prototypes and continue working towards a world where age does not matter.
Created to run in the June issue of Vogue, which celebrates the iconic fashion mag’s 100th birthday, the print ad stars Bo Gilbert, who was born in 1916.