KFC Thailand’s new ad is a foodie fever dream
Led by Wolf BKK, the campaign film reimagines the brand’s instantly recognisable mascot Colonel Sanders as a lovable Thai ‘Uncle’
Are the creative industries facing a skills crisis?
We speak to creative leaders from the worlds of advertising and design about the industry’s most glaring skills gaps and how agencies are attempting to plug them through a different approach to hiring talent
Why the future of advertising is indie
We speak to By The Network about how its global collective of independent agencies are taking on the scale of the big network model by prioritising creativity above all else
Nike transforms Centre Pompidou into a sporting canvas for Paris 2024
Sport and art collide in Nike’s new exhibition at the iconic museum, which happened to provide the design inspiration for the brand’s original Air Max 1 trainer almost 40 years ago
Rachel Gogel on the rise of fractional leadership
The independent design executive discusses what she’s learned about building creative teams, the increasing prevalence of fractional creative leadership, and why it signals a broader shift away from traditional ways of working
Channel 4’s Paralympics ad reflects changing attitudes to disability
The campaign film seeks to tackle well-intentioned but misguided perceptions of Paralympic athletes head on, while firmly moving away from the ‘superhuman’ narrative that the broadcaster helped pioneer
Shira Inbar on pushing the boundaries of editorial design
Ahead of her talk at MagCulture Live New York, we speak to the designer about her work on innovative magazine concepts for the likes of A24 and Mschf and how her multidisciplinary practice has evolved over the years
What does sport’s shifting geopolitics mean for brands?
As the East ploughs billions into everything from golf tours to football leagues, we examine how brands in the West are grappling with a global sports industry in flux
The Monthly Interview: Louis Henry Mitchell
Sesame Workshop’s creative director of character design discusses the joy of getting to do his dream job everyday, why story is everything when it comes to creating lovable characters, and how Sesame Street has stood the test of time
Good Reads: MUDEC United explores the cultural influence of anthropology
The Milanese Museum of Culture’s biannual magazine looks beyond the format of the traditional exhibition catalogue in order to provoke broader cultural conversations
Reimagining the future of travel
MM:NT Berlin Lab is a hotel brand in permanent beta mode. We speak to the creative team behind the experimental new venture about how it’s reflecting a broader shift towards conscious hospitality
Émilie Chen on the realities of freelance life
Since leaving her dream job at the National Theatre in 2018, the independent designer and art director has learned a huge amount about the importance of being resilient and seeking out community