Apple tugs at our heartstrings in new Shot on iPhone ad
Directed by Theodore Melfi, the poignant film tells the story of three generations of women coming together to mark Chinese New Year
Pentagram’s playful new identity for Fisher-Price
Created by Emily Oberman, the refreshed identity sits alongside a new brand strategy led by Wieden+Kennedy featuring the simple tagline: Let’s be kids
National Trust wants us to take a step back from the madness of modern life
The charity’s 125th anniversary ad by Wieden+Kennedy invokes the historic words of its co-founder Octavia Hill to demonstrate why our relationship with the natural world is more important than ever
Cas Holman on the possibilities of play
Cas Holman’s play experiences have inspired a whole generation of children to build their own worlds out of simple blocks and shapes – just don’t call her a toy designer
I scream, you scream, we all scream for the Museum of Ice Cream’s new identity
The rebrand comes as the cult, sweet-toothed ‘experium’ opens its first flagship space in New York
New adidas ad celebrates movement in all its forms
The brand’s latest campaign asks us to ‘reimagine sport’, as demonstrated by a series of inspiring women showing off their own definitions of exercise
Can play make you a better creative?
The act of playing is one of the hallmarks of childhood, but could it also be the secret to success and happiness in our working lives? CR investigates
Documenting Gorillaz
Directed by Denholm Hewlett (son of Gorillaz’s Jamie Hewlett), a new documentary about the world’s most famous ‘virtual band’ is a brilliant mishmash of the real and the imagined. We speak to him about bringing the film to life
Zeitgeist: Mous Lamrabat
Each year the CR editorial team pick a number of photographers who have had a breakthrough year for our Zeitgeist series. Here we look at the work of Mous Lamrabat, a Moroccan-born, Belgian-based photographer, whose images are a riotous clash of different cultures
I’m Only Here to Leave by Tommy Kha
The Asian-American photographer uses cardboard cutouts of his body and 3D-printed face masks in real-life scenarios to create a brilliantly bizarre collage of fantasy and reality. The series is a winner in this year’s CR Photography Annual
Ads of the year 2019
From Spotify delving into the past decade of our eclectic streaming habits to Mothercare’s powerful images of post-partum bodies, here’s our top ten campaigns from the last 12 months
A tasty new look for edible insect brand Crunchy Critters
Created by Sherlock Studio, the new branding comes amid shifting public attitudes towards insects as a high-protein and, crucially, appetising snack alternative