How the new GBBO trailer from Channel 4 was made
We talk to the creatives behind the Channel 4 trailer about misbehaving cake batter, why the new presenters aren’t featured and the joy of Paul McCartney’s song We All Stand Together.
Catching up with Graham
As the extraordinary Meet Graham road safety campaign looks set to continue its triumphant march through the world’s advertising awards shows, we look back at how it all came together
How Channel 4’s Diversity in Advertising Award is encouraging brands to feature disabilities in ads
Valenstein & Fatt (Grey London) and Volvo are the winners of this year’s Channel 4 Diversity in Advertising Award, and will create a campaign featuring ‘non-visible’ disabilities.
In partnership with WeWork
WeWork pledges $1.5 million to support emerging UK entrepreneurs
The world of work is rapidly changing, and so are people’s attitudes about how they would like to spend their working days. This rise in entrepreneurs and small businesses coincides with a movement towards creative entrepreneurship, where Brits are ditching the traditional ‘9 to 5’ grind in favour of a more flexible approach which makes […]
New Guinness ad documents The Compton Cowboys
The latest ad in the Guinness ‘Made of More’ campaign is a cinematic look at a group of men who care for horses in inner city LA.
In partnership with Facebook & Instagram
Great Work: A clever campaign for MATCHESFASHION.COM’s Prada collection
Prada products are unveiled through moving images of virtual worlds in a clever Instagram and Facebook campaign from retailer MATCHESFASHION.COM
Do TV ads still display an outdated attitude to gender?
A new survey from Havas Creative examines attitudes toward gender, nudity and the depiction of the sexes in advertising
Sparkly new posters from McDonald’s France
McDonald’s has created this simple yet appealing poster campaign to advertise its late-night opening in France.
CR Photography Annual 2017: final deadline, Sept 15
Creative Review’s Photography Annual seeks to celebrate great images – those who take them and those who commission them. And it’s open for entries now
A look inside Refinery29’s “interactive fun house” 29Rooms
Refinery29’s experiential event returned to New York last week with installations from Jake Glyllenhaal, Madame Ghandi, Juno Calypso and more…
Netflix reimagines classic 80s horror movie posters for Stranger Things campaign
In the run-up to the second season of the cult show, the Netflix marketing team have been releasing a series of posters referencing the films that inspired the show
A guide to co-design from Hato’s Ken Kirton
Hato co-founder Ken Kirton on the dos and don’ts of collaborative design – and how co-creation can foster a deeper relationship between organisations and the public