How can creatives manage their ‘whizzy’ brains, and is our pursuit of concentration doomed to fail? Illustrator and writer Ben Tallon discusses how to avoid the demons of procrastination, and still find time to let the brain percolate
Created by agency Made By Blah to promote the final series of Ricky Gervais’ After Life, the benches aim to offer places for reflection and remembrance
The miniseries of five video shorts was created by the ‘Oatly Department of Mind Control’, Nexus and Isle of Dogs puppet maker Andy Gent
The witty and hip campaign, created by ad agency Antoni, offers a counterpoint to over-the-top cleaning ads, with a series of films that celebrate the most basic vacuum cleaner features
Little Moons marketing director, Ross Farquhar, discusses how the mochi brand is “pushing the boundaries” of ice cream and what life looks like after going viral on TikTok during the pandemic
While other countries lean into their beautiful landscapes, Iceland’s unconventional approach to promoting tourism taps into the national wit and character. We uncover how and why it works
The Göteborg Film Festival is renowned for its quirky themes and engaging ad campaigns – and this year’s hypnosis-themed promo, which is jam-packed with cinematic references, is no exception
We speak to Mother ad agency and Road Casting about the dos and don’ts of casting ads – from opening up the process to more diverse talent to recognising the need for nuanced storytelling