Advertising

The best advertising work, how it was made, who made it and why

He shot the Pregnant Man

Having been an art director at CDP in its heyday, Alan Brooking went on to become perhaps the pre-eminent ad photographer of his day. In an extract from his new book, he shares the stories behind four of the most famous British ads of all time

A history of Wieden + Kennedy in CR

With groundbreaking work for Nike, Honda and more, ad agency Wieden + Kennedy has made consistent appearances in CR over the years. We delve into the print archive to reveal how we have reported on the agency over four decades

Ben Kay on legacy in advertising

When crap films will always be remembered – and revisited – over the very best work that the advertising industry will produce, creatives need to think of other ways of leaving a legacy, says Ben Kay

Sarah Watson on #MeToo and the US ad industry

As part of our series on the #MeToo movement in the creative community, we talk to Sarah Watson, Chairman of BBH New York and a member of #TimesUpAdvertising about the changes caused by #MeToo in the US and what more needs to be done

How to stay creative when your company gets big

One of the biggest challenges for creative companies is how to grow while keeping the creative energy that makes you what you are. Here, Tammy Einav, Joint CEO at adam&eveDDB talks through how the ad agency has approached this dilemma