Company culture: is it just a ‘nice to have’?
CR looks into the value of culture in an agency, plus the challenges of establishing it and the impact it can have on the work created
Adidas launches Olympics ad ahead of Paris 2024
The sportswear brand has launched a spot intended to be motivational as part of its You Got This campaign
Burt’s Bees celebrates 40 years with summer merch collection
Inspired by the Burt’s Bees archive, the collection not only honours the brand’s founders but also continues its environmental commitments
KFC Thailand’s new ad is a foodie fever dream
Led by Wolf BKK, the campaign film reimagines the brand’s instantly recognisable mascot Colonel Sanders as a lovable Thai ‘Uncle’
Are the creative industries facing a skills crisis?
We speak to creative leaders from the worlds of advertising and design about the industry’s most glaring skills gaps and how agencies are attempting to plug them through a different approach to hiring talent
Let’s hear it for the Olympic medics
A new campaign for healthcare apparel brand Figs is celebrating the medical professionals behind the US Olympic team
What does the new creative workplace look like?
As the creative industry wrestles with the pros and cons of hybrid working, new office models are emerging to cater for a range of needs
Why the future of advertising is indie
We speak to By The Network about how its global collective of independent agencies are taking on the scale of the big network model by prioritising creativity above all else
How to gain confidence and improve your pitching skills
Working in advertising and design requires the ability to sell your ideas. If you’re naturally more reserved or in a junior role, how do you manage the expectation to be a confident pitcher, presenter and networker? CR asks those in the industry for some advice
Nike releases punchy new ad ahead of the Paris Olympics
Winning isn’t for everyone, states the new ad, which is a love song to brutally competitive athletes
Immersive art installation Sweet Dreams addresses food, branding and desire
Art collective Marshmallow Laser Feast has joined forces with a stellar array of creatives to create the work at Aviva Studios in Manchester, which while witty and beautifully crafted, will leave a sour taste about corporate life
Co-op launches new brand platform with stop motion ad
The artfully stripped back campaign film also debuts the supermarket’s refreshed brand identity developed by SomeOne
Life as a creative freelancer in 2024
In a volatile market, freelancing offers both opportunities and challenges. We talk to three creatives about how they are finding it out there right now
Nathan’s Famous gets a tasty new look
The brand’s legendary hot dog mascot Frankie has been reimagined as part of its new brand platform, 100% Beef, 100% New York, led by adam&eveDDB
Remote working: a new day for agency culture
As many agencies struggle with hybrid working – or have abandoned it altogether – Mørning’s Lily Fletcher puts out a rallying cry for more radical solutions to the question of how we work
Nike transforms Centre Pompidou into a sporting canvas for Paris 2024
Sport and art collide in Nike’s new exhibition at the iconic museum, which happened to provide the design inspiration for the brand’s original Air Max 1 trainer almost 40 years ago