Umbrella brand HIKU brings together a set of Canadian companies using design to reset people’s perceptions of cannabis use. CR finds out why it’s leaving behind hackneyed leaf logos to create a more sophisticated visual language
Could the key to naming a top brand be as simple as using an ‘O’ as the second letter? asks Paul Harpin of brand consultancy Harpin & Waring. Surely not?!
With the launch of Jack’s, its cut-price competitor to Aldi and Lidl, Tesco has created a nostalgia-fuelled ‘Britain-first’ supermarket. James Greenfield believes it’s a misstep by a brand once renowned for innovation
A round up of some of the most common design problems with portfolio websites, along with some advice on how to remedy them
Non-alcoholic spirit Seedlip has kickstarted a new category, blending 17th century distillation techniques with botanical-themed design to win drinkers over. Here’s how the brand reinvented alcohol-free
Partner Angus Hyland has taken inspiration from the London-based restaurant’s colourful, post-war ‘Shōwa Era’ interiors, refreshing its visual identity and other graphic materials
The foods of the future are better for our planet and our conscience, but not necessarily our appetite. As insect-based products and unfamiliar alternatives to meat and dairy spring up, we explore whether design can help us overcome our aversion
In this special edition of CR Podcast, recorded at Sagmeister & Walsh’s studio in New York, we talk to Stefan Sagmeister about why beauty matters in design
If you want to change perceptions of a city, country or continent, words are either the best or worst place to start, writes Nick Asbury
Installation, experience and sound designer Yuri Suzuki has become a Partner at Pentagram’s London studio
In this episode of the CR podcast we discuss a topics covered in The Place issue including the place branding, how one ad agency is transforming Paris and a design manifesto for Manchester
A hugely ambitious project, involving 68 new Metro stations, seeks to expand our idea of Paris beyond the old city and into the suburbs. Eliza Williams talks to Rémi Babinet, of advertising agency BETC, about what the changes might mean for the city
The world is packed with wonder and variety, but genuinely original tourism ads are few and far between. Mark Tungate tracks down some of the most innovative campaigns of recent years
Tasmania’s West Coast hopes to reinvent itself with new open-source branding designed by For The People, and developed in partnership with the local community
Previously known as New Payment System Operator, the payments company is hoping to shake off the finance sector’s old fashioned reputation with a continuously moving brand mark
Today’s place branding is about much more than logos. Rachael Steven talks to five experts about the challenges and complexities of designing visual identities for countries, cities and neighbourhoods