Refuge Christmas ads contain shocking twist
A hard-hitting campaign from charity Refuge highlights the devastating reality of domestic violence, in a series of cleverly written reversible poems
BBC One Christmas ad focuses on the importance of spending time with family
This year’s BBC One Christmas film addresses the pressures of modern family life and emphasises Christmas as a time for togetherness
The CR podcast episode 16: The 2018 Christmas ad review
The Christmas season is in full swing, so CR has gathered creatives Dave Buonaguidi and Richard Denney to review this year’s crop of Xmas ads. As you might imagine, they take no prisoners
How to create the perfect advertising Christmas dinner
A key moment on Christmas Day is the dinner: a time to get together with loved ones and gorge yourself senseless on delicious treats. But how best to advertise it? We talk to ad Creative Directors for brands including Sainsbury’s, Tesco and Waitrose to get their top tips
John Lewis opts for surprising new direction with its Christmas ad
John Lewis has thrown us a Christmas curveball as it eschews its traditional festive ad format and instead releases a spot based on the life story of Elton John
Burberry’s surreal-yet-slick Christmas ad, directed by Juno Calypso
The ad is Ricardo Tisci’s first for the fashion house since taking the reins from Christopher Bailey earlier this year, and brings Calypso’s fantastical approach to a number of different festive scenes, with cameos from Matt Smith and Naomi Campbell
Iceland: the latest surprising brand-as-activist
In one of the more unexpected headlines to appear during the Christmas ad season, Iceland has seen its festive ad – a reworking of a previous campaign by Greenpeace – banned for breaching political advertising rules
Dear Satan: Anomaly releases amusing Christmas animation
The short film, which is voiced by Patrick Stewart, sees a little girl called Hope unintentionally unleash Satan when she puts a typo on her Christmas letter.
Helen Musselwhite recreates London landmarks in paper for Molton Brown
Paper artist Helen Musselwhite had just four weeks to build London landmarks out of paper for Molton Brown’s Christmas windows
BBC One releases charming short film for Christmas
BBC One’s Christmas film is a heartwarming story of a doting dad struggling to manage work and family, beautifully directed by Blinkink’s Elliot Dear