We speak to creative leaders from the worlds of advertising and design about the industry’s most glaring skills gaps and how agencies are attempting to plug them through a different approach to hiring talent
As the creative industry wrestles with the pros and cons of hybrid working, new office models are emerging to cater for a range of needs
We speak to By The Network about how its global collective of independent agencies are taking on the scale of the big network model by prioritising creativity above all else
In a volatile market, freelancing offers both opportunities and challenges. We talk to three creatives about how they are finding it out there right now
As many agencies struggle with hybrid working – or have abandoned it altogether – Mørning’s Lily Fletcher puts out a rallying cry for more radical solutions to the question of how we work
CR looks into the increase in agencies and brands opting to work with creators in their campaigns, and examines the value they can bring, plus whether they present a threat to the traditional agency model
And does it matter if they are? We ask a range of creatives about whether the industry is oversaturated with generalists, why this might seem to be the case, and what is lost and gained
Gary Hustwit’s new documentary film about the prolific producer, artist and thinker is programmed to generate alternative versions each time it’s shown. The director explains why this approach is the only reason Eno agreed to take part, and the possibilities of this technology for filmmakers
Ahead of her talk at MagCulture Live New York, we speak to the designer about her work on innovative magazine concepts for the likes of A24 and Mschf and how her multidisciplinary practice has evolved over the years
Leo Burnett Taiwan’s recent focus on mixing its creative departments with accounts, media and tech teams is resulting in more experimental projects and a better offering for clients
Principal’s Bryan-K Lamonde discusses the art of designing ‘less’ and how he’s implemented that approach across the studio’s projects
From Ikea to Oatly, Swedish brands have won the hearts of consumers the world over. Here, Forsman & Bodenfors’ Johan Eghammer reflects on why the country’s creative reputation is the ultimate underdog story
As the East ploughs billions into everything from golf tours to football leagues, we examine how brands in the West are grappling with a global sports industry in flux
As the 2024 Paris Olympics approaches, diversity and inclusion remains an issue for elite sport. But at the community level, clubs are taking matters into their own hands, using branding and kit design to remake sport in their own image
In this year of elections, we can expect seismic business changes, mergers and acquisitions. Brand expression is essential during these shifts, and the role of the chief designer officer should not be overlooked, says Wolff Olins’ Wayne Deakin
With the public going to the polls on Thursday to vote in the UK’s first general election since 2019, we examine how the campaign messaging has played out
In a social-first world, the traditional approach of one big campaign a year is far too slow, says Su May Tan of VaynerMedia. Instead we should be aiming for hundreds of imperfect ads that brands can constantly learn and adapt from
Sesame Workshop’s creative director of character design discusses the joy of getting to do his dream job everyday, why story is everything when it comes to creating lovable characters, and how Sesame Street has stood the test of time
CR sat down with the leaders of Paris-based agency Marcel fresh after their wins at Cannes Lions, to discuss the importance of agencies having creatives at the top, and why they’ve remained at the agency for 15 years
With a retrospective on at Somerset House, designer Charles Jeffrey talks to CR about why he founded the Loverboy label and his reflections on the last ten years of the brand
As a new publication and exhibition explore the last 60 years in comic book history, comic publishing specialist Paul Gravett answers our questions about the ‘ninth art’
For too long, creative agencies have turned to the language of war to describe the business of branding. Here, Neil Whitfield of Reed Words issues a plea for peace
MM:NT Berlin Lab is a hotel brand in permanent beta mode. We speak to the creative team behind the experimental new venture about how it’s reflecting a broader shift towards conscious hospitality
The idea of creating a bespoke typeface that’s personal to a brand is becoming increasingly appealing. We speak to Jelly about how custom typefaces have evolved and their power when used properly
Since leaving her dream job at the National Theatre in 2018, the independent designer and art director has learned a huge amount about the importance of being resilient and seeking out community
The artist’s subversive new show at Foam in Amsterdam interrogates AI. He talks to us about how his “hacker ethics” determine who’s entitled to privacy in his work and why the current preoccupations around AI are misplaced
There are concerns that brands, agencies and creatives aren’t disclosing where they’ve used AI. Yet as companies increasingly see the technology as a business selling point, is it also possible that some are actually overexaggerating their use and understanding of AI?
As a new wave of agencies embrace the rapidly developing era of AI, are those with more traditional business models at risk of being left behind?