Digital

Apps, wearables, websites: the world of digital creativity

Are creators the new creatives?

CR looks into the increase in agencies and brands opting to work with creators in their campaigns, and examines the value they can bring, plus whether they present a threat to the traditional agency model 

Reimagining the future of travel

MM:NT Berlin Lab is a hotel brand in permanent beta mode. We speak to the creative team behind the experimental new venture about how it’s reflecting a broader shift towards conscious hospitality

How can we learn to trust AI?

The rapid adoption of AI means an increasing number of images we’re exposed to are now being created by these tools. CR examines the public scepticism around AI-generated imagery and what can be done to build trust

Talia Cotton on coding and creativity

Designer-coder Talia Cotton discusses how her experiences at agencies such as Pentagram gave her the confidence to set up her eponymous studio, and why creatives need to see more female founders as role models