Teach First rebrands with a snappy new identity by Johnson Banks
The charity has ditched its “corporate” identity in favour of an all-encompassing rebrand that reflects its mission to create fair education for all
Is adland’s lazy gender stereotyping finally over?
The recent ASA rulings against Volkswagen and Mondelez suggest that the days of sexist ads might be coming to an end. But are the rules too draconian, as critics claim, or is this the push advertising needs?
How I Write: Simon Stephens
The Olivier Award-winning playwright shares his thoughts on the writing process – including why it’s important to sit on ideas, sometimes for years at a time, and how the ‘boring’ work can be key
Why aren’t brands being braver with type?
Bespoke typefaces are on the rise, but are brands making the most of them? As a wave of geometric sans serifs take over, we ask if it’s time branding embraced a bolder approach
Burger chain Byron has quietly unveiled a new logo
The updated design, apparently inspired by guests sitting at a table, is part of a wider overhaul of Byron’s visual identity
Björk morphs into a digital mask for her Losss video
Artist Tobias Gremmler made the digitally generated film, which the musician says is based on “conversations between our inner optimist and pessimist”
How I Write: Vikki Ross
The copywriter behind Sky, ITV and Paperchase shares some of the secrets of her craft, from not being scared of being nosy to pushing brands to be more than “warm, friendly and cosy”
Is it time to bring the jingle back?
Once upon a time, creating a clever earworm was the best way to lodge brands in people’s brains. So why did we give up on the jingle, and is it set for a return?
Creative leaders on… authenticity
Has authenticity become little more than an industry buzzword, or does it offer an opportunity for creative work to make genuine connections with people?
Apple goes on tour in the latest Shot on iPhone campaign
Apple sent anonymous music photographers to break gig etiquette for the Shot on iPhone on Tour campaign, where they captured 16 different musicians on-stage and behind-the-scenes
Designer Ben Haworth on starting again
Ben Haworth, founder of fledgling creative studio Soft Power, discusses how he made the difficult decision to leave The Beautiful Meme behind and start anew
A huge, inflatable Tina Turner is taking up residence in Margate
Dreamland Margate plans to install its own take on the Turner Prize in the form of a giant Tina Turner, designed by artists Cool Shit