Are NFTs the answer to a sustainable creative career, or the province of get-rich-quick crypto bros? Designer Alex Trochut and the founders of NFT consultancy New Pavilion discuss the highs and lows of a rapidly growing medium
Design can be key to setting up much-loved brands for a long life. We talk to design and branding studio JKR about how it’s done
Perhaps the future, instead of being an unrecognisable place full of magic and wonder, is actually already here?
Lauren Bowker has been pushing the boundaries of materials for almost two decades, surprising and delighting audiences as she goes. Now, she’s turning her attention to the notoriously slow-moving beauty industry with her first direct-to-consumer brand
Is sustainability enough to save the world, or do brands need to commit to a more radical, reparative model to survive?
Brand activism has long been confused with purpose or pro-bono work. It’s time to reconsider its meaning and the role ad agencies can play – here’s how
Brands that are confused about how to place themselves in the metaverse would be wise to look to Gens A and Z to show them the way
Design institutions need to forge better connections between schools, communities and the industry, says D&AD president Rebecca Wright
Designers have resisted the idea of AI, but it can open up new horizons for creativity and personalisation, says Stink Studios’ James Britton
Should brands be considering what happens at the end of a product’s life as much as its beginning? Designer Joe Macleod thinks so
There’s a new wave of creative technologies set to change the face of ecommerce – from livestream shopping, to virtual stores, to digital-only fashion houses. We examine how human connection is at the heart of all of them
The marketing of crypto brands is smashing the finance mould, and having a wider impact on culture. Here, Chinmay Karandikar, group planning manager at dentsuMB Mumbai, reflects on the changes
Robots and AI are increasingly illuminating the methods that lie behind being creative. Can they in turn help us become more innovative?
The multiverse offers huge opportunities for brands and designers, says Wolff Olins’ Wayne Deakin. Here are some principles to follow
The Berlin-based digital artist works with AI and AR to create surreal portraits and filters. She talks to us about ethics, beauty, and the exchange between analogue and digital