Health

From the latest tech to the design of hospitals,

we explore the role of creativity in healthcare

June Laffey

June Laffey on Cannes Lions 2017

The second instalment in our series of interviews with jury presidents at this year’s Cannes Lions festival sees us chat with June Laffey, Executive Creative Director at McCann Health Australia & SE Asia, who gives us insights on what she hopes to see in the Health Jury this year.

Winners of the Health Tech & You Awards 2017

For three years now the AXA PPP Health Tech & You Awards have celebrated innovations in health tech; technology developments that help us live better and could change the way we think about healthcare. This year’s awards were announced last week, in a ceremony at London’s Design Museum and included apparel that improves the senses and a video game for seniors.

Why mums mean business

If advertising – and the wider creative industry – wants a more diverse workforce, it needs to provide a better path for mothers to return to work after having children. Ali Hanan explains how her Creative Equals Returnships programme is doing just that

US insurance group MetLife rebrands – and parts ways with Snoopy

US insurance group MetLife has launched a new logo, strapline and design system in the first major change to its branding for more than 30 years. The rebrand forms part of a wider strategy to put customer experience at the heart of the business – and sees the brand drop its famous mascot, Snoopy

Suitable for all ages: why we need age neutral design

“Everyone’s instinct was that if you could find out [people’s] age and gender data, that’s fantastic. But what we learned is: it’s almost useless. [What matters is] not who they are in a superficial sense – like gender, age, or geography. It’s not even what they tell you. It’s what they do.” Todd Yellin, VP […]

Meet Graham TAC Patricia Piccinini

Meet Graham: the human designed to survive our roads

Australia’s Transport Accident Commission and agency Clemenger BBDO Melbourne have created a figure ‘with bodily features that might be present in humans if they had evolved to withstand the forces involved in car crashes’