Kodak is looking to the past to reinvent its consumer business, reviving a 1970s logo, updating its iconic Super 8 camera and launching a smartphone inspired by a camera from the 1940s. We spoke to Dany Atkins, VP of global brand and creative, about looking to Kodak’s heritage for inspiration…
Discover great new illustration and the people behind it
US insurance group MetLife has launched a new logo, strapline and design system in the first major change to its branding for more than 30 years. The rebrand forms part of a wider strategy to put customer experience at the heart of the business – and sees the brand drop its famous mascot, Snoopy
In less than four years, Flying Eye has established itself as a publisher of immaculately illustrated, unusual kids’ books, with one now being developed into a series by Netflix. We talk to founder Sam Arthur about why business is booming in the world of children’s titles.
As TypoCircle turns 40, with an exhibition and book celebrating its role in type and design, we look back at the evolution of Circular, the organisation’s journal that launched in 1993
Paul Belford Ltd has rebranded YO! Sushi, dropping the ‘Sushi’ from its logo and introducing a new typeface and graphic patterns inspired by Tokyo iconography
Earlier this week we invited a group of CR readers to a special workshop event dedicated to creative leadership. With some of our ‘Creative Leaders 50’ nominees on hand to offer advice, we discussed what it takes to lead creative team in 2016. Here’s what we found out…