Museums

Branding, social media and more: creativity in the cultural sector

Behind the scenes at Tate Modern

As Tate Modern prepares to open its epic Olafur Eliasson exhibition next week, we talk to curator Mark Godfrey about creating a show that reflects the artist’s wide-ranging preoccupations, from climate change to sustainable food

Tate Modern looks to the future

With a new director, the museum that welcomes almost six million visitors a year is launching a series of new initiatives – marking it out as perhaps Britain’s most important artistic organisation. As part of our Annual coverage, we look back at a big year for the space

How I Work: Gallery Director Brett Rogers

The director of London’s Photographers’ Gallery reflects on the challenges the gallery faces in the post-Brexit era, her determination for its shows to be accessible, and on the skills she has – and lacks – when running such a significant cultural institution

How I Work: Cooper Hewitt Director Caroline Baumann

In the five years since becoming director, Caroline Baumann has turned Cooper Hewitt’s visitor demographic upside down, re-establishing it as New York’s go-to authority for design. She discusses how she reinvented the museum, and why approachability is the future for design

Mark Cohen

Why photography needs museums

As the V&A announces plans for its major new photography centre, opening in October, we talk to Senior Curator Martin Barnes about the important role that museums play in setting photography within a wider historical and cultural context.

Building a chatbot for Fondation Cartier

BASE Design’s chatbot for the Cartier Foundation of Contemporary art in Paris offers a new way to explore the museum’s collection. But building a bilingual bot is no easy feat. We asked BASE Managing Director Jacques Letesson about how it was created and why the museum was keen to venture into the world of AI…

The Future of the Museum

Our July issue is a museums special, taking a look at the challenges facing cultural institutions and how creativity is helping to meet them.

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