Paul Belford

Paul Belford is the founder of agency Paul Belford Ltd

The most difficult shoot I ever art directed

For our Photo Week series here on CR, we asked art director Paul Belford to write about the most memorable photo shoot he was ever involved with. It involves The Economist, a photo-finish camera and a box of live rats

Caged creativity

At the end of 2016, the brilliant and mercurial Alan Waldie passed away. How would he – and his ideas – survive in today’s advertising industry?