01. Beanz meanz Heinz (1967) Maurice Drake – Young & Rubicam
Maurice Drake – Young & Rubicam
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CR celebrates copywriting with this selection of our favourite slogans and the stories of how they came to be
Maurice Drake – Young & Rubicam
Dan Wieden – Wieden + Kennedy
Dave Shelton/Liz Whiston, HHCL
Craig Tanimoto, TBWA/Chiat/Day
In 1986, Paul Arden and Tim Mellors led the team at Saatchi & Saatchi responsible for creating the campaign for the first broadsheet newspaper launch in the UK for 112 years. The idea had come from a group of journalists, including founder Andreas Whittam-Smith, who were dissatisfied with Fleet Street’s apparent lack of an independent […]
Flintham/McLeod, BMP DDB
Ilon Specht, McCann Erickson