Impossible Project, the company that revived production of Polaroid film in 2008, is today rebranding as Polaroid Originals, and launching a new analogue instant camera, the Polaroid OneStep 2. We talk to creative director Danny Pemberton about returning to the name and how he turned to the classic Polaroid archive to created the identity for the new brand.
New releases, interviews and analysis from the world of type
The charmingly-named band created the typeface for the launch of their new album, spending six months urinating onto bed sheets
Wales has seen a significant increase in overseas visitors since the launch of a new marketing campaign and national branding by Cardiff and Amsterdam agency Smörgåsbord. Creative director Dylan Griffith talks us through the challenges and steps involved in creating a brand identity for the country
Billed as Sinclair’s final instalment of his books focusing on the capital, The Last London features cover text that weaves in and out of the city just as the writer has done since arriving there in the 1960s
Four Corners Books has launched the first two titles in its new Irregulars series which will explore the more esoteric areas of British visual culture. A book on CB radio users’ ‘eyeball’ cards is followed by a National Archives collection of drawings of UFO sightings
There’s no shortage of beautiful imagery in this new review of Dutch graphic design but the real value is in the accompanying texts which provide the kind of context typically lacking online
Visitors to the Kentish seaside town of Folkestone this autumn won’t fail to notice the assertion that the town itself “is an art school,” thanks to a socially aware, colourful and bold project by artist Bob and Roberta Smith. Smith’s distinctive hand-drawn lettering is emblazoned across roundabouts, billboards, buildings and the harbour itself as part […]