Dancing, romance and sweat feature in Droga5’s new films for Uniqlo
Droga5 London’s trio of ads for Uniqlo demonstrate the thoughtfulness that goes into making the brand’s products with quirky dancing and a cinematic spot about sweat
Uniqlo’s John C Jay on the power of thoughtfulness
John C Jay joined Fast Retailing, the company behind Uniqlo, in late 2014. Formally a global creative director and partner at Wieden + Kennedy, the move sees him make the switch from creative to client, and reignites a relationship with the retailer that began back in the late 1990s. Here, we talk to Jay about his past two years at the company, and how he is slowly and carefully implementing creative changes, which are already coming to fruition within new flagship stores in London, New York and Toronto
Uniqlo’s new ad campaign relaunches its flagship Oxford Street branch through the medium of dance
Uniqlo has today relaunched its global flagship store, at 311 Oxford Street in London, with a film and set of posters all aimed squarely at a youth audience.
Do your hair the Uniqlo way
Uniqlo has launched a new website that gives you 16 different hairdos to go with outfits from the brand’s new collection…
Uniqlo hacks Pinterest
Uniqlo have put a clever spin on the way Pinterest works, turning it into their very own scrolling Uniqlo animation. Prepare your mouse hands, you’re about to do some serious scrolling…
The Uniqlo Calendar
Following the enormous success of Uniqlock, Projector in Japan has returned with another covetable digital tool – the Uniqlo Calendar.
Uniqlo On The March
Uniqlo’s latest online campaign features a line of plaid-clad models on a never-ending march
Dentsu/Simone Inc.: Uniqlo Try website
Dentsu and Simone Inc. in Japan have created this latest nifty website for clothing brand, Uniqlo
Uniqlo, Polo print campaign
MP Creative’s latest project for Uniqlo focuses on the wide variety of different coloured polo shirts available at the Japanese retailer’s stores
Uniqlo Reborn
Over-ambitious expansion and over-reliance on one product nearly ruined Uniqlo, but now, thanks to employing an array of creative talent, the Japanese retailer is back in style. By Michael Fitzpatrick
Uniqlo reborn
Over-ambitious expansion and over-reliance on one product nearly ruined Uniqlo, but now the Japanese retailer is back in fine style