The Lioness Crest by Wieden+Kennedy Amsterdam
This project was selected in the Design – Brand Identity category in The Annual 2018, CR’s award scheme celebrating the best in commercial creativity
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The Photography Annual 2021 Winners
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A new campaign uses travel posters to tackle anti-Asian hate crime
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The cultural influence of Spike Lee
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The love-hate world of perfume ads
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Olivia Harris’ photo book reflects on life during the first lockdown
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Sid Lee says ‘Bonjour’ to Paris’s public transport app
An illustration-heavy visual identity introduces the city’s new Bonjour RATP app, which lets Parisians navigate the Metro, reserve bikes and hail a cab
Beano: 80 years of rebel creativity
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The art of creating a James Bond title sequence
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Mel D Cole’s powerful photos of American protest
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How a signature motif can make your work stand out
In the competitive world of illustration, adopting a signature motif or icon in your work can help you grow your brand and your career. Here, CR speaks to three illustrators about the benefits and challenges of making one element your trademark
Scott Dungate on what it means to be a global creative
Wieden + Kennedy Tokyo’s ECD discusses his experiences working everywhere from Shanghai to London, and explains what it takes to be successful as a globetrotting ad creative
How Duolingo keeps learning fun
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Striking poster campaign introduces Coca-Cola Real Magic tagline
The posters feature bold illustrations and photography and also reveal a refreshed design identity for the trademark Coke logo
How I Got Here: Daniel Liévano
The artist and author delves into his philosophically minded approach to creativity, including the importance of solitude and his attempt to translate the metaphorical “magic” of Haruki Murakami
Geltor’s identity by &Walsh emphasises the wild beauty of nature
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How Papier redefined the stationery sector
As the business unveils a major rebrand, founder Taymoor Atighetchi shares how he’s spent the last six years building a category-defining stationery brand
Studio Blackburn on its We Mean Green campaign
Last week a revamp, albeit a temporary one, of the British Rail double arrow logo caused a stir in the design press and on social media. CR speaks to Studio Blackburn, the team behind the update, to get an insight into the project and how they felt about the reaction
Lifting the lid on Pringles’ new rebrand
Snack brand Pringles has revealed the first update to its mascot in 20 years. JKR creative director Della Lawrence takes us through the new branding, including Mr P’s widely discussed haircut
