Manuals 1 – Design & Identity Guidelines

In the May issue of CR we have an extract from Adrian Shaughnessy’s essay for Manuals 1, the latest title from Unit Editions. Here’s a first look at the book which documents 20 classic identity manuals from the 1960s to the early 80s

In the May issue of CR we have an extract from Adrian Shaughnessy’s essay for Manuals 1, the latest title from Unit Editions. Here’s a first look at the book which documents 20 classic identity manuals from the 1960s to the early 80s…

Featuring images of pages from various printed documents created for institutions and corporations such as NASA, EXPO ’67, Lufthansa, Randstad and British Steel, Manuals 1 is the first comprehensively illustrated book on design manuals. It includes written contributions from designers such as Massimo Vignelli, Richard Danne (co-designer of the NASA identity), John Lloyd and Sean Perkins of North.

The book is introduced by Shaughnessy and a version of his essay, which both charts the evolution of the design manual and explores why these weighty objects still appeal to designers today, will feature in CR’s May issue, out in mid-April.

Manuals 1 boasts an impressive selection (see Contents below) obtained from various archives and photographed specially for publication. And by the look of that cropped ‘M’ on the front and back of the cover-wrap (not to mention the number in the title) something tells me there’s a sequel waiting to happen.

Manuals 1 – Design & Identity Guidelines is available as a 432 page hardback book; £75, uniteditions.com. Editors: Tony Brook, Adrian Shaughnessy and Sarah Schrauwen. Design: Spin.

Featured manuals listed on the book’s cover

British Telecom, Banks & Miles, 1981

NASA, Danne & Blackburn, 1976

New York Transit Authority, Unimark International, 1970

Lufthansa, HfG, Ulm E5/63, 1963

Canadian Broadcasting Corporation, Kramer Design Associates, 1975

British Steel, David Gentleman, 1969

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