Life Story, a new ad for children’s charity Barnardo’s from BBH London, highlights how people’s lives can change, no matter how they’ve begun, if they are given help and support.
The spot, which is directed by Ringan Ledwidge, opens with a happy and relaxed young man talking about his life. As he discusses his past though, he regresses in age before our eyes and the troubles he has had to overcome are revealed. The ad then ends with the text, ‘It doesn’t have to end like it began. Join us to fight for a child’s future.’
Agency: BBH London
Creative director: Nick Gill
Creatives: Mel Lynch, Rory Hall
Director: Ringan Ledwidge
Production company: Rattling Stick
CR in Print
Not getting Creative Review in print too? You’re missing out.
In print, Creative Review carries far richer, more in-depth articles than we run here on the blog. This month, for example, we have nine pages on Saul Bass, plus pieces on advertising art buyers, Haddon Sundblom, the illustrator who ensured that Coke will forever be linked with Santa Claus, Postmodernism, Brighton’s new football ground and much more. Plus, it’s our Photography Annual, which means an additional 85 pages of great images, making our November issue almost 200-pages long, the biggest issue of CR for 5 years.
If you would like to buy this issue and are based in the UK, you can search for your nearest stockist here. Based outside the UK? Simply call +44(0)207 292 3703 to find your nearest stockist. Better yet, subscribe to CR for a year here and save yourself almost 30% on the printed magazine.