Cadbury’s Dairy Milk ad, agency: Fallon, creative: Nils-Petter Lovgren, production company: MJZ London, director: Tom Kuntz
Fallon has released the latest spot in its A Glass And A Half Productions series for Cadbury’s Dairy Milk. The ad follows the trend established by Gorilla and Trucks of combining a retro track with some good, clean fun, this time in the form of two eyebrow-dancing kids.
When the kids are left alone in a photographer’s studio, 80s electro track Don’t Stop The Rock suddenly kicks in, and the duo begin their eyebrow moves. You have to wait until about 30 secs in for the first big laugh, but this ad looks set to provoke as many YouTube imitations as Gorilla.
Wieden + Kennedy has created this new spot for Coca-Cola, which sees two kids in a library flirting with one another by drawing on their arms. The spot, which can be viewed here (it doesn’t seem to be on YouTube yet) climaxes when the guy draws a Coke bottle on his arm, while the girl creates a glass filled with ice cubes and they, ahem, exchange fluids. Now we’ve been ranting on the CR blog for a while now about the twee advertising that seems to dominate our TV screens at the moment, and this ad does fall into this category but is charming enough to just about get away with it. Please though adland, can we have something other than folksy music and cutesy hand-drawn imagery? Please?
T-Mobile ad, agency: Saatchi & Saatchi, production company: Partizan, director: Michael Gracey
T-Mobile’s latest spot sees the phone brand co-opt the craze for flashmobbing. Over 350 dancers descended on Liverpool Street Station in London to perform a series of impromptu routines to retro tunes which were filmed by ten hidden cameras.
Skittles ad, agency: TBWAChiatDay, creatives: Craig Allen, copywriter: Eric Kallman, production company: MJZ, director: Tom Kuntz
Here is the latest, and the last ever, Skittles ad to come from the golden team of Gerry Graf, Ian Reichenthal and Scott Vitrone at TBWAChiatDay New York, who previously created genius spots for the sweet brand including Trade and Touch. While this new one sadly lacks the magic of those masterpieces, it’s still worth a look.
Protest ad, agency: KesselsKramer, creatives: Ewoudt Boonstra, Zack MacDonald, production company: Partizan, director: Daniel Eskils
Finally, we end on this spot for snowboarding clothing brand Protest, out of KesselsKramer.