New wildlife conservation identities for the Leonardo DiCaprio Foundation

Studio Superfried’s new identities for two funding initiatives from the Leonardo DiCaprio Foundation represent both the species – sharks, rays and elephants – and their habitats

Established in 1998, the Leonardo DiCaprio Foundation was set up to support projects that aim to protect endangered wildlife and threatened ecosystems and communities. It has six main grant-making programmes including two that focus on ‘wildlife and landscapes’ and ‘marine life and oceans’. Within these two areas are three funds that aim to protect lions, sharks and rays and elephants.

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