Old Spice invites Instagrammers to choose their own adventure in comic book-style campaign

As a big fan of choose-your-own-adventure books as a kid, I’m always a sucker for the technique when used online. So I was happy to play with Old Spice’s new Instagram campaign, which uses charming black-and-white illustration to invite users on a cosmic journey…

 

BRAND MANAGER

Bristol but would consider flexible working for the right candidate

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Leeds or London with travel to Leeds Min 3 days a week