Ooh, Zoetropes

Sheesh, Zoetropes eh, you wait for ages to see one then two come along at once. While Fallon is reportedly basing its next Sony Bravia spot around a real-life zoetrope built in an Italian square, Poke has created this virtual version for Topshop…

Sheesh, Zoetropes eh, you wait for ages to see one then two come along at once. While Fallon is reportedly basing its next Sony Bravia spot around a real-life zoetrope built in an Italian square, Poke has created this virtual version for Topshop…

The Topshop work ties in with the store’s Christmas campaign which is based around a fairy tale written by Lulu magazine’s Charlotte Sanders. Poke has extended it online by creating a rather charming zoetrope-based game: the user spins the zoetrope around as fast as they can in order to win prizes.

So, zoeteropes. Big new trend for ’09. You heard it here first…

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Senior Creative Designer

Monddi Design Agency

Head of Digital Content

Red Sofa London