Passion: Sony Play-Doh No Rip Off

Detail from a 2002 panoramic by Kozyndan. Passion deny that this was the inspiration for the new Sony Bravia spot
Passion Pictures MD, Andrew Ruhemann has strenuously denied that his production company “ripped off” LA illustrators Kozyndan over Play-Doh, the new Sony Bravia commercial. In a phone call to Creative Review today, Ruhemann says of the Kozyndan work (detail shown above), “Nobody here ever saw it. It never formed part of the reference material and no-one from Gorgeous or Fallon showed it to us.”


Milton Keynes