From Brick to Berlingske: Graphic designers on creating a great masthead

Laura Snoad explores the art of masthead design in this extract from issue two of Fontsmith magazine Type Notes

A masthead — or title piece as it’s technically called (it’s only a masthead when it sits above the contributors list) — is a difficult brief. For new launches there’s one hell of newsstand jostle and if you’re redesigning, you’re expected to modernise, respect the heritage, make an impact and be invisible — all while avoiding the wrath of readers.

SENIOR DESIGNER

Kings Cross, London

SENIOR ARTWORKER

England, London