From Brick to Berlingske: Graphic designers on creating a great masthead
Laura Snoad explores the art of masthead design in this extract from issue two of Fontsmith magazine Type Notes
A masthead — or title piece as it’s technically called (it’s only a masthead when it sits above the contributors list) — is a difficult brief. For new launches there’s one hell of newsstand jostle and if you’re redesigning, you’re expected to modernise, respect the heritage, make an impact and be invisible — all while avoiding the wrath of readers.
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