Rebranding Oxford’s oldest church

Creating an identity for an 800-year-old church that will attract a new audience, without alienating its existing one, is a challenging task. But since launching early this year, Spy Studio’s branding for Oxford’s University Church has had a positive response from both newcomers and loyal visitors. We spoke to associate priest Alan Ramsey, a former designer, and Spy director Ben Duckett about the thinking behind the church’s new look.