Return (2) of the Mac

Mac has just fired off Bake Sale, a second shot in the direction of Microsoft’s I’m A PC commercial…

[QUICKTIME /images/uploads/2008/10/bake_sale_4x3_amab21093.mp4 320 240 false true]

Apple has just fired off this, a second shot in the direction of Microsoft’s I’m A PC commercial…

Stop the bickering, enough already.

Client: Apple
Agency: TBWAMedia Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Jason Sperling
ACD/Sr. AD: Chuck Monn, Jamie Reilly
Senior Copywriters: Kevin Tenglin, Krista Wicklund
Agency Producer: Serena Auroux
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Mad River Post
Editor: Val Thrasher
Post Co: Brian Robinson, Stefan Sonnenfeld @ Company 3

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