1 Hans Brinker campaignWith all this talk of saving the planet it’s good to see that some people have been quietly operating on reduced carbon emissions for years – even if they didn’t quite realise it at the time. Amsterdam’s Hans Brinker Hotel, typically candid about the lack of luxury that awaits guests inside, has […]
BP ad from Ogilvy London
Here is a selection of some of the wonderful work that we’ve been sent at Creative Review recently, for your Friday pleasure. First up is a new poster campaign from Ogilvy London for BP. With its retro styling, the ads continue the brand’s attempt to be seen as the friendly and caring face of the international oil market.
BBH New York’s new campaign for NYC
BBH New York has created a new campaign for NYC & Company, the official tourism organisation for New York, in a bid to attract yet more tourists to the city (the aim is to entice 50 million visitors annually by 2015). The campaign, based around the tag This Is New York City, encompasses television, print, online and outdoor advertising, as well as a new logo by Wolff Olins, which will be used in advertising, promotional materials, as well as on New York taxis.
In order to provide imagery for the divider pages of this year’s D&AD Annual, Fabrica (who are designing the Annual this year) invited creatives around the world to take a picture featuring a D&AD flag. The flags were sent out in a pack giving detailed instructions on the brief and how to submit images, the best of which are featured in the 2007 D&AD Annual, out on 4 September. Former D&AD President and founder of CDT Design, Mike Dempsey, however, used his opportunity to point out that perhaps this wasn’t the most environmentally sound exercise they could have come up with…
Ogilvy & Mather Toronto took the Film Grand Prix in Cannes last night
Following its success in the Cyber Lions, Ogilvy & Mather Toronto made it a double at the Cannes ad festival, winning the Film Grand Prix for Dove Evolution. However, the award was the subject of major controversy as, at the film press conference, one reporter asked the jurors, “Did you cheat to give Dove the Grand Prix?”
Straight outta Cape Cod and keepin’ it real is Prep Unit, a trio of New England gangsters, or “prepsters”, whose video Tea Partay has been notching up a massive amount of hits since its recent online release. BBH New York are behind this well-produced viral for Smirnoff’s Raw Tea which essentially takes all the clichés of blinged-up gangster rap at its finest and adorns them in pastel knitwear and boat shoes.