Landor

The Banks Have Some Explaining To Do

After monumental errors, nosediving share prices and the humiliation of nationalisation, the banking world has changed forever. So will their corporate identities and advertising adapt to fit the new realities?

Promising the Earth

In 2000, BP’s ads began to promise to go “beyond petroleum”. Now Shell are claiming they use their CO2 emissions to grow flowers. Is it all a lot of hot air?