michael johnson

Why children’s charities need a rebrand

Unicef today became the latest children’s charity to launch a new brand identity, following NSPCC this week and the Children’s Society last month. Here, we look at the differences and similarities in each charity’s approach, and why so many organisations in the sector are looking to reinvent themselves…

The search for a voice

Designer Michael Johnson of johnson banks, looks back at his recent visit to India, where he found a design scene that is beginning to reflect the country’s unique and rich visual language…

The grand old man of brand

Wally Olins is back with a new book on brands but his analysis isn’t helped by some inconsistent use of the term

Studio focus: Baby

US DJ Storm Queen and X Factor band Little Mix don’t have much in common musically, but their latest albums both feature designs by London studio Baby. We asked founder Simon Moore about creating identities and campaigns for politicians, musicians and authors.

What’s On

CR’s pick of exhibitions, design events and creative activities for the week ahead, including London Design Fesitval, ICA Off-site: A Journey Through London Subculture: 1980s to Now, Astronomy Photographer of the Year Awards and exhibition, Studio Myerscough at the Library of Birmingham, Xerography exhibition at Firstsite in Colchester, Brighton Digital Festival, pop-up photo event Photoville NYC, and photojournalism festival Visa Pour l’Image in Perpignan, France.

Look & Learn

If you want to add to your range of skills, or just have fun taking on a new challenge, UK universities and colleges have a wide range of options to choose from

Flexible identity systems: all played out?

Once, identity systems were fixed, consistent and rigidly policed. So-called ‘flexible’ identities have changed all that, as Michael Johnson documents here. But, he asks, have they too now reached the end of the line?

After Hours: setting problems, rules and limits

The After Hours exhibition at the Jerwood Space on London’s Bankside is a diverse compendium of personal projects from graphic designers working without a client or a brief. But are there any common threads to be found?

The business of Acumen

In 2001, Acumen became one of the first of a new breed of ‘impact investment’ companies providing investment in the developing world. Twelve years on, johnson banks has designed a new identity for the organisation and collaborated on a manifesto for the work it does in tackling world poverty

What is Cystic Fibrosis?

Johnson Banks has created a new ‘active’ brand identity system for the Cystic Fibrosis Trust which aims to explain what the disease is and how it affects people

What’s in a name? Just about everything

‘Action’ on this, ‘beating’ that: in their naming and branding, charities are becoming much clearer about what they do and why. Michael Johnson of johnson banks charts the development of this new, ‘active’ approach in the sector

What's the story?

The Storytelling issue, Oct/Nov 2017, is out now.
We invited writers to respond to our cover image
this month: read their stories inside.
PLUS: Tom Gauld, Oliver Jeffers, Giphy & S-Town

Buy the issue

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