The BRIT Awards: rebranded by Music

Manchester-based design studio Music’s rebranding of The BRIT Awards sees the introduction of a new visual identity and a new concept for the BRIT trophies…

Manchester-based design studio Music‘s rebranding of The BRIT Awards sees the introduction of a new visual identity and a new concept for the BRIT trophies…

Music started with the BRIT trophy, streamlining its shape and recasting it in white (as above). This way each trophy becomes a blank canvas – the idea being that each year a well known and respected British designer or artist will be invited to put his or her spin on the trophy. The trophies dished out at February’s annual BRIT Awards event will be designed by non other than Vivienne Westwood – here’s her initial sketch of her design for the trophy:


The identity itself is informed by the new outline of the freshly restyled trophy, which appears as a white silhouette against a B shape that is filled with changing imagery, thus reflecting the diversity of the talent that The BRITs sets out to champion.

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