Tokyo 2020 unveils new shortlist of four Olympic Games emblem designs
The results of a public competition to find a new logo for the forthcoming Tokyo 2020 Olympic Games has produced four candidates, a little over six months after its previous identity was ditched amid allegations of plagiarism.
Following the announcement to drop the original identity designed by Japan’s Kenjiro Sano, which came just weeks after the logo was unveiled in July last year, the organisers of Tokyo 2020 launched an international public competition to find a replacement.
The shortlist is now up on the tokyo2020.jp website and shows four pairs of identities for the Olympic and Paralympic Games. The organisers are asking for feedback on the work that “will serve as a valuable frame of reference for the Tokyo 2020 Emblems Selection Committee when making their final decision”.
The fallout from the drama of the last year is evident in the text accompanying the shortlisted work: “We have implemented a series of format and design checks on all entries, and have received the cooperation of design experts during the design checks,” say the organisers. “We have also undertaken both domestic and international trademark verification procedures.”
The Tokyo 2020 organisers received 14,599 entries and add that they required “written pledges from each of the designers of the shortlisted designs specifying that they are the original creators.” The designers have also apparently submitted documents “demonstrating the design production process used for their creations. All members of the Tokyo 2020 Emblems Selection Committee are fully confident that the designs are absolutely original, and that the four shortlisted designs are the most outstanding among all entries received.”
The shortlisted work, with comments from Tokyo 2020, is below: