Ideas and how to kill them – tools to help evaluate creative ideas

In this third extract from In Your Creative Element, a new book about creativity in business, creativity expert and Chief Spark at Now Go Create, Claire Bridges shares her advice for how to balance your head and your heart when evaluating your own, or someone else’s creative ideas and when to convene a Murder Board…

The Humour issue

CR gets serious about being funny featuring
Wes Anderson’s Isle of Dogs, Lisa McGee,
Naresh Ramchandani, David Kolbusz, Roz Chast,
Emily Oberman, Asterix, Stephen Collins,
Dominic Wilcox and the DLR

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PRODUCT DESIGNER

Farnworth, Lancashire

SENIOR GRAPHIC DESIGNER

London (Central)