Director and photographer Quentin Jones has developed a distinctive aesthetic since graduating from Central Saint Martins. Her work features a playful use of collage and stop-motion and has captured the attention of fashion brands from Molly Goddard to Vogue and Louis Vuitton.
As part of our Create partnership with Facebook and Instagram – a new series which explores how to make great vertical videos – we sat down with Jones to talk about her approach to shooting content for Instagram Stories.
Here she discusses framing, colour, pacing and tone of voice – and shares what she has learned from making vertical campaigns for Instagram and Chanel.
This article is part of Create – a new content series from Creative Review, Marketing Week, Facebook and Instagram which offers advice on making brilliant vertical video content. See creativereview.co.uk/create for more insights and tips from brands and creatives