We Made Sony’s Play-Doh Bunnies Bounce

Fallon’s latest blockbuster commercial for the Sony Bravia Colour Like No Other campaign airs tomorrow. Directed by Frank Budgen, Play-Doh features brightly-coloured model rabbits hopping about the streets of New York. Read on to find out how it was done.

DESIGNER

Worthing, West Sussex

INDUSTRIAL DESIGNER

Frome, Somerset

SENIOR DESIGNER

Henley-on-Thames, Oxfordshire