Why is McDonald’s launching a ‘design collection’ in Paris?

For the month of May, high-end Parisian store Colette will be selling a design collection from McDonald’s which includes T-shirts, bags, scarves, iPhone covers and more. The products actually look really nice, but as a piece of brand messaging, it’s all quite confusing…

 

BRAND MANAGER

Bristol but would consider flexible working for the right candidate

DESIGN DIRECTOR

Leeds or London with travel to Leeds Min 3 days a week