Nike has put a giant, shoe-shaped running track in the centre of Manila

BBH Asia Pacific, Party New York and Jack Morton Worldwide have created the Unlimited Stadium in Manila for Nike, which sees a 200-metre-long running track installed for 17 days in the centre of BGC, the city’s business district. The track traces the outline of the recently launched Nike Lunar Epic shoe, and is lined with LED screens, where up to 30 runners at a time are able to engage in a virtual race against avatars of themselves.