Buenos Aires based design studio Cinco have created a poster to promote the launch of Henderson Slab, a new type by Sudtipos. The fold-up poster introduces the typeface using the story of animal marionettes that live in a forest and whose bodies are made up of letters. The studio made puppet characters which were then posed against model backgrounds and photographed to create the visuals for the poster.

nosotroscinco.com; sudtipos.com