Ikea ad invites pregnant customers to wee for a discount

A new print ad for Ikea features an unexpected pee-based twist.

Ikea

Pregnant fans of discounts and wee are in for a treat with Ikea’s latest ad stunt, which invites women to pee on a magazine ad to reveal a discount on a cot.

 

BRAND MANAGER

Bristol but would consider flexible working for the right candidate

DESIGN DIRECTOR

Leeds or London with travel to Leeds Min 3 days a week