Designer food

Has food ever looked so perfectly beautiful? Forsman & Bodenfors’ Ikea baking book makes ingredients into works of art

Has food ever looked so perfectly beautiful? Forsman & Bodenfors’ Ikea baking book makes ingredients into works of art

Hembakat Är Bäst, or Homebaked Is Best, is a 140 page coffee-table baking book promting Ikea’s kitchens.

It presents 30 classic Swedish baking recipes, the ingredients laid out first in minimalist beauty, followed by the baked result.

 

Credits
Client: IKEA, Joel Idén
Agency: Forsman & Bodenfors
Art directors: Staffan Lamm, Christoffer Persson
Copywriters: Fredrik Jansson, Anders Hegerfors
Account director: Susanna Fagring
Account manager: Ewa Edlund
Photographer: Carl Kleiner / Agent Bauer
Retouching: F&B Factory, Henrik Lagerberg
Stylist: Evelina Bratell

More here

You may also like

569lego_0.jpg - CR Tweetup - 2736

CR Tweetup

Thanks to everyone who came along to the Design Museum last night for the first ever CR Tweetup. Free drink, a free Moleskine and Lego – what more could you want?

p1.10highres_1.jpg - Personal/non-pub - 2757

Personal/non-pub

Showcasing self-initiated or experimental work, whether it be non-commissioned or non-published. Includes work by Emily Shur, Jon Day and Peter Clarke.

maedamainpaper388_0.jpg - John Maeda in a sandpit, on Twitter and text - 2748

John Maeda in a sandpit, on Twitter and text

John Maeda will be in London in November as he takes up residence in a sandpit in the Riflemaker gallery, interacting with visitors via Twitter, text and drawings

parragon_115x115

Packaging Designer

Parragon Books
pilbrowandpartners

Junior Graphic Designer

Pilbrow & Partners
gardenesque_115x115

Designer

Gardenesque
Hand3 copy

Photography Annual

Showcase your photography work to over a million people in more than 80 countries, across every segment of the creative industry.

Enter here